Len Muscarella
We celebrate the inspirational life of our founder Leni N. Muscarella (1952 – 2009) and honor his legacy with our dedication to providing leading edge work, exceptional value and service, fulfilling the motto: “Making Your Business Click.”
Leni N. Muscarella founded Interactive Media Associates 24 years ago. Gaining expertise early on as an online pioneer, the company grew to become an industry leader, receiving numerous awards for outstanding web design, development, and implementation.
Len’s extensive education, diverse experiences, and commitment to excellence helped transform the company into the success it is today. Len received his BS in English from Boston College, an MA from the Newhouse School of Journalism at Syracuse University, and an MBA from Rutgers University.
After beginning his career as a newspaper reporter and editor at the Middletown, NY Times Herald-Record and the Bergen Record, Len became one of the original innovators in the development of Internet online services. He was a member of the early 80’s Prodigy (Trintex) team that brought “Videotext” news, sports and weather to consumers through home computers in the days before online services became common. In 1999, Len co-authored Net Success, a book that continues to be an important text for professionals in the eCommerce industry.
Len found purpose and passion in serving others from an early age. As a business-owner, he used his writing skills and internet expertise as well as his compassionate spirit to help several community organizations. Most recently, Len was an active member of St. Peter’s Church in Morristown, a board member of Family Services of Morris County and the Morris Educational Foundation and a soccer coach.
Len passed away from complications stemming from cardiac arrest in June, 2009. His passing was a tragic loss to IMA clients, associates and employees and to Len’s vast network of friends and family near and far.
It was Len who set the tone for IMA’s uncompromising attitude toward quality, service, innovation, and helping clients realize and exceed impressive goals in the interactive arena. Our company motto, "Making Your Business Click” was derived from Len’s business passion to create value for clients. This was Len's vision for Interactive Media Associates and it is a philosophy we are proud to carry on.
