Parsippany, NJ (April 30, 2005) Interactive Media Associates, Inc. (IMA), a leading Internet service provider, today announced that it is a Bronze and Silver winner in the 2005 Summit Creative Awards® competition. IMA was honored for its outstanding creative work for a CD-ROM Media kit and a marketing Web site, both developed for the Yellow Pages Association.
Len Muscarella, President of IMA, said: "Our work for the Yellow Pages Association is inspired by the association's own sense of professionalism and commitment to a quality product. We were delighted to be recognized for our work for this fine organization."
IMA won a Silver Award for our work in creating the www.buyyellow.com Web site. The Yellow Pages Association was launching a major advertising campaign, and wanted a Web site that would more convincingly convey its key messages. IMA created a site for them in record time, including several Flash introductions that portrayed the new Yellow Pages Association tagline: It pays. We'll prove it.® Visit the site at http://www.buyyellow.com.
IMA also won a Bronze Award for the Yellow Pages Association’s online media kit. The media kit, created entirely in Macromedia Flash, allows users to interact with a virtual yellow pages “book” that contains statistics about the effectiveness of combining the Yellow Pages with other media, information about the industry, the use of the Yellow Pages in new technologies, and next steps in finding a certified marketing representative. This kit, which is distributed on a business-card size CD-ROM, also provides the user with updates if the application is viewed in an online environment.
More About the 2005 Summit Creative Awards
The Summit Creative Awards® were created more than ten years ago to celebrate the creative accomplishments of smaller creative companies throughout the world. The competition receives entries from countries around the globe, including Australia, Canada, Croatia, Denmark, England, Estonia, Germany, India, Israel, Italy, New Zealand, Ireland, Puerto Rico, Russia, Singapore, Ukraine and the United States. Winners are selected in categories that include print, broadcast, online advertising, multimedia, printed material, direct mail, sales promotion, political, corporate video, public service, best idea never produced, industry self-promotion and student submissions.
Additional information about the Summit Creative Awards can be found on the Summit Awards Web site at www.summitawards.com.
More About Interactive Media Associates, Inc.
Interactive Media Associates, Inc. specializes in the planning, development and marketing of Internet services. The company provides expertise in areas including strategic consulting, business planning, service specifications, Web site design, applications development, database and eCommerce integration, and account management. And through its ReliaServe subsidiary, IMA also offers site hosting. IMA has client concentrations in the publishing, direct marketing, and entertainment fields, including companies such as IATSE International, Atlantic Health Systems, Getnick & Getnick, Editor & Publisher, New York City Ballet, The Shakespeare Theatre of New Jersey, Mason Gross School of the Arts, Aquis Communications, the Yellow Pages Association, Morris Museum, American Safety Razor, Mennekes Electrics, and many others. For additional information, call (973) 539-5255.
