Parsippany, NJ (July 29, 2003) Interactive Media Associates, Inc. (IMA), a leading Internet eCommerce planning, development and marketing services firm, today announced that it had released several new and improved web sites during the second and third quarters of 2003. Among these sites are Getnick & Getnick, ( www.getnicklaw.com ), Lenskold Marketing ( www.lenskold.com ), IATSE Local 52 ( www.iatselocal52.org ) TSL ( www.tsl.com ), Reliable Data Technology (www.reldata.com ), Sussman Lifestyle Group ( www.slgrp.com ), and ThePetCottage.com ( www.thepetcottage.com ).
“The IMA team continues to turn out premium work for our clients,” said Len Muscarella, president of IMA. “We know that much of our new work comes to us because someone has seen one of our Web sites, and are proud of our record of creating award-winning, highly usable, aesthetically pleasing sites.”
The wide variety of sites required an equally diverse number of approaches. The Getnick & Getnick site, for example, is a high-quality, extremely attractive site that matches this prestigious Rockefeller Center legal firm has a dedicated anti-fraud and anti-corruption practice. They wanted a site that would showcase their deep-felt core values. The site includes an animated Macromedia Flash homepage, and is built on a paging rather than scrolling metaphor, with many of the long content pages provided as printer-friendly pages as well.
Lenskold Marketing, situated in Morris Plains, NJ, has delivered high quality consulting and marketing services to generate profitable growth for a broad range of client companies since 1997. They came to IMA to create a new image for their web presence, as well as create a specialized content site dedicated to advancing marketing ROI and marketing profitability practices. The IMA-designed site includes an animated Macromedia homepage build. In the works for this client is an Intranet site for current projects.
IATSE Local 52 is made up of film and motion picture technicians on the East Coast, and was the first Studio Mechanics Local. The site created by IMA includes a secure Members Only area in which members can avail themselves of a database of members and crafts.
Complete with a Macromedia Flash introduction, software and site "tours," and access to user support, the IMA-designed and developed Web site for TSL, the premier provider of comprehensive IT financial management solutions to Fortune 1000 companies, launched this past month. The site includes a distinctive montage that changes for each section, and tours appropriate to the CEO, CFO, CIO, and managers for IT Financials, Procurement, and Telecom. It is studded with impressive testimonials from clients, as well as case studies and white papers.
IMA's long-term technical partner, Reliable Data Technology (RDT), is offering a network storage product line, including the IP SAN file server, IP SAN storage server and IP SAN gateway. They wanted a new-look site, with a streamlined, technological look and feel, to match their offering.
Sussman Lifestyle Group was a redesign project for an already existing client. The site features Macromedia Flash navigational and image roll-overs on the home page, an enhanced look-and-feel, and increased imagery and functionality on the site itself.
ThePetCottage.com is IMA’s first Yahoo-store implementation. With more than 1700 items in the store, which caters to lovers of pet collectibles and antiques, the store specializes in hand-selected pieces featuring a large range of dog breeds, cats, and horses.
Visit IMA’s Web site to learn more details about these sites and the many others we designed, developed, and maintain.
More About Interactive Media Associates, Inc.
Interactive Media Associates, Inc. specializes in the planning, development and marketing of Internet services. The company provides expertise in areas including strategic consulting, business planning, service specifications, web site design, applications development, database and eCommerce integration, and account management. And through its ReliaServe subsidiary, IMA also offers site hosting. IMA has client concentrations in the publishing, direct marketing, and entertainment fields, including companies such as Editor & Publisher, New York City Ballet, The Shakespeare Theatre of New Jersey, Paper Mill, Mason Gross School of the Arts, 1199 NBF, IATSE International, Xyting Corporation, The VectorSpace Group and Chatham Systems Group. For additional information, call (973) 539-5255.
