Parsippany, NJ (November 21, 2005) Interactive Media Associates, Inc. (IMA), a leading Internet service provider, today announced that it is a Silver winner in the 2005 Davey Awards competition. IMA was honored for its outstanding creative work for a CD-ROM Media kit adeveloped for the Yellow Pages Association.
Len Muscarella, President of IMA, said: "We are pleased to be included among the select group honored by the Davey Awards inaugeral competition. We feel we are a good match for the type of companies that the organization says it seeks to celebrate — the “Davids” of creativity, the finest small firms, agencies and companies in the world. The annual International Davey Awards honors the achievements of the "Creative Davids" who derive their strength from big ideas, rather than big budgets — something we at IMA excel in doing."
IMA won a Silver Award for the Yellow Pages Association’s online media kit. The media kit, created entirely in Macromedia Flash, allows users to interact with a virtual yellow pages “book” that contains statistics about the effectiveness of combining the Yellow Pages with other media, information about the industry, the use of the Yellow Pages in new technologies, and next steps in finding a certified marketing representative. This kit, which is distributed on a business-card size CD-ROM, also provides the user with updates if the application is viewed in an online environment.
More About the Davey Awards
The Davey Awards is judged and overseen by the International Academy of the Visual Arts (IAVA), an invitation-only member-based organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current IAVA membership represents a "Who's Who" of acclaimed media, advertising, and marketing firms including: Sotheby’s Institute of Art, Yahoo!, Estee Lauder, Wired, Insight Interactive, The Webby Awards, Passaic Parc, Gershoni, Polo Ralph Lauren, ADWEEK, Alloy, Coach, iNDELIBLE, MTV, Victoria’s Secret, HBO, The Ellen Degeneres Show, Myspace.com, and many others. See www.iavisarts.org for more information.
“The Academy judged a remarkable pool of entries characterized by creative excellence, fresh ideas and great conceptual execution” noted Linda Day, a director of the IAVA. She added, “On behalf of the entire Academy, we are honored to select such a diverse and accomplished pool of winners.”
Additional information about the Davey Awards can be found on the Summit Awards Web site at www.daveyawards.com.
More About Interactive Media Associates, Inc.
Interactive Media Associates, Inc. specializes in the planning, development and marketing of Internet services. The company provides expertise in areas including strategic consulting, business planning, service specifications, Web site design, applications development, database and eCommerce integration, and account management. And through its ReliaServe subsidiary, IMA also offers site hosting. IMA has client concentrations in the publishing, direct marketing, and entertainment fields, including companies such as IATSE International, Atlantic Health Systems, Getnick & Getnick, Editor & Publisher, New York City Ballet, The Shakespeare Theatre of New Jersey, Mason Gross School of the Arts, Aquis Communications, the Yellow Pages Association, Morris Museum, American Safety Razor, Mennekes Electrics, and many others. For additional information, call (973) 539-5255.
