Everyone Scrolls
The evidence shows that scrolling is just as natural as clicking. Should important information be at the top? Yes. Should all the information be at
Category: UX Best Practices
White space is NOT dead space.
The practice has often been to cram as much information as possible within a single screen in the fear that a user might miss something
A Picture is Worth a Thousand Words
As we discussed in our previous post, people don’t read anymore (at first). On average, users only read 28% of words per visit. So what
Less content is more content
Users don't read (at first). They scroll and scan for hints in headings, keywords and images. Only when they have found that right word or
It’s All About Page Load
Don't waste those valuable milliseconds by making visitors wait for your page to load. In this first edition of How to Capture and Keep a
Capture and Keep a Human Goldfish’s Attention
Did you know, the average human has a shorter attention span than a goldfish? So what can you do in those precious seconds to grab